AI search & SEO.

Being easy to find and easy to trust on Google, on Maps and in AI answers.

05 articles

Latest 10 Nov 2026

Latest

AI search & SEO 5 min read 4 views

Location Pages vs Doorway Pages: How to Build City Pages Google Accepts

City pages can bring local customers or get treated as spam. Where Google draws the line on doorway pages, and how to build location pages that hold up.

10 Nov 2026

AI search & SEO 5 min read 5 views

Search Console vs GA4 vs Google Business Profile: Which Numbers to Trust for What

Three Google tools, three different numbers. What Search Console, GA4 and Business Profile each measure, why they never match, and which to use when.

10 Nov 2026

AI search & SEO 5 min read 5 views

Google’s November 2026 Core Update: What to Do (and Not Do) While It Rolls Out

Google's November 2026 core update began on November 10. What it is, how it fits into 2026, and how to check if your site was affected once it ends.

10 Nov 2026

AI search & SEO 4 min read 4 views

Google’s New Search Console AI Reports and Opt-Out Control, Explained

Search Console now shows your pages' impressions in Google's AI features and offers an opt-out. What the reports show, and why to think before opting out.

10 Nov 2026

AI search & SEO 5 min read 4 views

Google Business Profile Checklist for Local Service Businesses (2026)

A practical Google Business Profile checklist for service businesses: eligibility, categories, service areas, reviews and mistakes that cause suspensions.

10 Nov 2026

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Brand, websites & apps

Brand strategy and identity, and websites and apps that turn visits into bookings.

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AI automation

Putting AI and automation to work on the tasks that eat your week.

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AI search & SEO

Being easy to find and easy to trust on Google, on Maps and in AI answers.

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Google and Meta ads that scale what already works, tracked to every enquiry and sale.

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